McLaren Automotive At The Louwman Museum To Showcase Modern High-Performance Sports Cars With Motor Racing Heritage
Image Credit McLaren Media
- McLaren Exhibition at the Louwman Museum in The Hague, from July 6 to August 27
- Only 6 years after its launch, McLaren Automotive already owns a fleet of heritage cars that can no longer be purchased new
- Exhibition showcases 16 McLaren models from 1971 to 2016, including Formula 1™ cars and three heritage luxury and high-performance supercars built by McLaren Automotive: 12C 50th Anniversary, P1TM GTR and 675LT Spider
McLaren Automotive, the British manufacturer of luxury, high-performance sports cars and supercars, is showcasing a wide range of historic McLaren cars at the Louwman Museum in The Hague, Netherlands, from July 6 to August 27, 2017. The McLaren Exhibition will see three supercars from McLaren Automotive’s expanding heritage fleet displayed alongside famous McLaren Can-Am and Le Mans competitors and Formula 1™ racing cars driven by Ayrton Senna, Mika Häkkinen and Lewis Hamilton.
McLaren Automotive At The Louwman Museum To Showcase Modern High-Performance Sports Cars With Motor Racing Heritage
Image Credit McLaren Media
The McLaren Exhibition, which opens just one week after McLaren Automotive confirmed strong financial performance in 2016, underpinned by record sales of 3,286 cars during the year, is inaugurated today by Amanda McLaren, the daughter of McLaren Motor Racing Ltd founder, Bruce McLaren.
The three cars from the McLaren Automotive heritage fleet on show at the Louwman Museum are a 12C 50Th Anniversary in McLaren Orange; a P1TM GTR in Harrods livery and a 675LT Spider, in the Solis Green launch colours. All three of these models sold out in a short period following their respective launches.
Commenting on the McLaren Exhibition, David Gilbert, European Managing Director, McLaren Automotive, said: “Only six years after the completion of the McLaren Production Centre and with our fourth consecutive year of profit just announced, we are delighted to display what are already iconic McLaren road cars alongside such historic McLaren racing cars. The Louwman Museum is a perfect platform to showcase this range of cars that together capture the essence of the McLaren brand.”
McLaren Automotive At The Louwman Museum To Showcase Modern High-Performance Sports Cars With Motor Racing Heritage
Image Credit McLaren Media
While McLaren’s history stretches back more than 50 years, McLaren Automotive was founded in 2010 and introduced its first road car, the MP4 -12C – or simply ‘12C’, as it has become known – in 2011. Since then the company has launched new models in quick succession: a Spider version of the 12C was announced in 2012 and in 2013 the limited volume McLaren P1™, the first Ultimate Series model, entered production. The 650 S Coupé and Spider Super Series cars were announced in 2014 and the P1™ GTR and 675LT models – all built in limited numbers – and the all-new Sports Series product family were introduced in 2015. The 570GT joined the 570S Coupe in the Sports Series a year later.
2016 also marked the announcement of McLaren Automotive’s Track22 Business Plan, which committed the company to the introduction of 15 new models or derivatives by the end of 2022. The first of these, the new McLaren 720S, premiered in March at the Geneva International Motor Show and has since accrued 1,500 orders. The second new model under Track22, the McLaren 570S Spider, was announced in June and made its public debut at the end of the month at the Goodwood Festival of Speed in the UK.
McLaren Automotive is represented in the Netherlands by McLaren Utrecht.
McLaren Utrecht
Proostwetering 53
Utrecht
NL-3543 AC
Telephone: + 31 30 221 21 21
www.utrecht.mclaren.com